Janasena Chief and actor Power Star Pawan Kalyan voluntarily came to become the brand ambassador for the fabrics made in Andhra Pradesh and Telangana.
He made this decision as he was moved by the fate of the weavers.
A group of representatives from Telangana and Andhra Pradesh met Pawan Kalyan at the party's Jana Sena office in Hyderabad and invited him to attend the Satyagraha of the weavers to be held in Mangalagiri in Guntur next month.
They also reported that more than 45 textile workers have committed suicide in the past two years alone in Telangana.
Pawan gave his nod to attend the event. By describing tissue weaving as a native skill, Pawan agreed to be their brand ambassador, also assured of promoting the handloom industry and doing whatever it can with the help of weavers.
On the other side, Pawan is currently busy in his current project "Katamarayudu", directed by Kishore Kumar Pardasany alias Dolly with Shruti Hassan.